Airbnb to make pricing more transparent after users complain about hidden fees

New York
CNN business

Airbnb said Monday that it plans to make the total cost of rental properties, including all fees, clearer to customers as they search for places to stay, addressing what is one of the platform’s biggest pet peeves.

The company said next month it will introduce an option to display the total cost of the property before taxes, including cleaning and other service fees, in search results instead of displaying the nightly rate before the fees. Some users have previously complained that fees were only visible at the end of the booking process.

Airbnb also plans to prioritize full price over nightly price when ranking search results, according to a company blog post.

“I heard you loud and clear, you feel that pricing is not transparent,” CEO Brain Chesky. he tweeted Monday. Airbnb announced an overhaul of its fee system in May 2021 in response to customer criticism on social media.

Update Airbnb has seen travel bookings rebound from its pandemic lows. But it still faces a more uncertain economic environment, including high inflation and recession fears, which could weigh on customers’ purchasing decisions.

“We started out as an affordable alternative to hotels, and affordability is especially important today,” Chesky he wrote on Twitter “In these challenging economic times, we need to help provide great value to our Hosts.”

Airbnb plans to introduce new pricing and discount tools to “allow hosts to set more competitive prices,” according to Chesky. “Hosts told us they would like our help to better understand the final price guests pay and what prices to charge to stay competitive.”

Airbnb is also solving another annoyance for many renters: chores. Customers have incurred additional fees for not completing checklists assigned by hosts at the end of their stay. The company now plans to provide “guidance” to hosts on how to make the right orders.

In his tweets, Chesky acknowledged that users feel that “payment tasks are a pain.”

“You shouldn’t have to do unreasonable paying tasks like making beds, doing laundry or vacuuming,” she said. “But we think it’s reasonable to turn off the lights, throw the food in the trash, and lock the doors, just like you would when leaving your home.”