Trump allies launch new super PAC to bolster GOP midterm candidates ahead of former president’s 2024 campaign.


MAGA, Inc. Called, the new group will join a Trump-endorsed super PAC that has been largely overseen by former Florida Attorney General Pam Bondi and former US Ambassador to Germany Richard Grenell. As of last month, that group had spent slightly more than $2 million promoting Trump-backed Senate and House candidates in their primary races earlier this year.

“President Trump is committed to saving America, and Make America Great Again, Inc. will make sure that happens at the ballot box in November and beyond,” Trump spokeswoman Taylor Budowich said Friday.

Budowich has been tasked with managing the new super PAC, along with former Trump campaign aide Steven Cheung, who will serve as communications director; longtime Trump pollster Tony Fabrizio; veteran GOP operative Chris LaCivita, who will serve as the group’s chief strategist; and Sergio Gor, whose conservative publisher released Trump’s first post-presidency book last year (a collection of White House and campaign photos) and will serve as a senior advisor to MAGA, Inc.

The newest Trump fundraising vehicle was first reported by Politico.

With the November election fast approaching, Trump is under pressure to dip into the piles of money raised by his leadership PAC, Save America, and the Bondi-led group to promote federal and non-federal candidates who received his support in his primaries. They are trailing or running too close against their Democratic opponents for comfort. The former president had more than $103 million in his coffers at the end of August, according to the latest figures from the Federal Election Commission. People familiar with the matter said most of those funds will be transferred to MAGA, Inc., which is expected to begin spending immediately on the midterm races.

Federal records show Trump’s main fundraising vehicle, Save America, has contributed more than $8.4 million to candidates and committees at the federal, state and local levels through January 2021 — a significant amount, but almost nothing compared to other major Republican groups. compared to committed and $1.4 billion (nearly $7 million) more than the former president has spent on legislative fees this cycle. The GOP Senate Leadership Fund is spending about $205 million on ads in Senate races this cycle, according to a CNN analysis, which includes what the group has already spent and ad bookings for next month. Meanwhile, the Congressional Leadership Fund, which is aligned with House Minority Leader Kevin McCarthy, plans to spend $141 million this fall on ads alone.

Trump aides have long insisted that his spending is supplemented by his campaign rallies and fundraisers to benefit various Republicans, along with his prized endorsements, which helped many of his chosen candidates prevail in contested primaries earlier this year. But others say the former president’s lack of financial support should not be discounted.

“Trump has never come up with a way to help candidates, unless he sees a way that it helps him. His camp says, ‘Well, he’s helping to do these events,’ and I would say that’s not really helpful. You never know if Trump is the candidate.” will offend,” said Doug Heye, former GOP strategist and communications director at the Republican National Committee.

A person familiar with the new group said it will spend “a lot” this fall in Senate and gubernatorial races, but declined to disclose a number of specific contests the Trump-backed super PAC plans to target. Another person close to Trump said the group has been in the planning stages for several months and is likely to become part of his campaign apparatus if he launches a third presidential candidate, as widely expected.

After spending months eyeing the launch date for a 2024 midterm campaign, Trump is waiting to see how Republicans fare in November, hoping to avoid blame if the party’s overall gains are disappointing.

“He’s convinced there’s no benefit and a lot of potential downside to doing it before the mandate. Right now, the target is Q1 next year, but of course, after the election, he could do it any time.” said a Trump adviser.